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26-th International Trade Fair for Pharmaceuticals Products
International Medical and Pharmaceutical Business Forum
December 2-5,  Moscow, Expocentre Fairgrounds

Annually "Apteka"* exhibition hosts the International Forum on Medical and Pharmaceutical Business joining the leading experts in pharmaceutical industry. In 2009, more than 1500 people participated in the Forum (see details).
(*Pharmacy)

In 2010, KST Group, leading company among organizers of pharmaceutical events, arranged the Forum.

PROGRAM:

Group 1.
"Picture of the Russian Pharmaceutical Industry in the Frame of Pharmaceutical Market" - Association of the Russian Pharmaceutical Manufactures (ARPM)

  • State support of the Russian pharmaceutical manufactures. State stimulation and guarantees
  • Introduction of the GMP and questions of products quality
  • Possibilities of substitution of imported products. Local manufacture
  • Innovations. Formation pharmaceutical clusters.
  • Actual situation in the Russian sector of generics since the crisis
  • Prospects of the customs union Organized by the Association of the Russian Pharmaceutical Manufactures (ARPM)

Group 2 
"Key Aspects of State Regulation in the Medical Products Sphere"

  • Perfection of supervising and licensing functions the medical products sphere
  • Federal Law FZ No. 61 "Medical products"
  • Changes in the legal base of medical products
  • Reforming of pricing and price control for the essential drugs

Group 3 
"Modernization of Pharmacy Business. What to Do First?"
Organized by noncommercial partnership "Pharmacies Guild"

Group 4 
"The Market of Pharmacy Retail Chains. Review, Analysis, Development Tendencies"
Organized by pharmaceutical bulletin "Farmatsevticheskiy vestnik"

Group 5 
"Non-Pharmaceutical Marketing in Pharmacy Retails"
Organized by the Association of the Russian Pharmaceutical Manufactures (ARPM)

Group 6 
"Power and Attraction in the Pharmacy Business"
Organized by the Pharmaceutist Postgraduate Faculty of the 1st Moscow State Medical University n.a. I.M.Setchenov

Group 7 
"Pharmacy Market. Legal Reboot"
Organized by Association of Pharmacies "Soiuzfarma"

Group 8 
"Strategy of Pharmacy Chains in the Changed Market Conditions"

  • Forecasts for development and level of profitableness of the largest pharmacy chains in 2010
  • Federal and regional pharmacy chains. Continuation of expansion or stabilization
  • Management of assortment and optimization of warehouse stocks – the basic strategies of retail chains in the difficult market conditions. Organized by the Association of the Russian Pharmacy Chains (ARPC)

Group 9 
"Pharmacy and Consumer. The human factor and sales techniques in a pharmacy" – the seminar for retail pharmacies"

  • Effective merchandising
  • Sale promotion effort. BTL events
  • Legal and psychological aspects of sales in a pharmacy
  • Practical recommendations of selection of products

Group 10 
"Influence of the specialized printed media on the line of development Russian public health services"

  • Review of the specialized printed media. Expert analysis.
  • Competitive positions of leading editions. Positioning
  • Consolidation of the pharmaceutical community and its influence on current processes in the industry

Group 11
Symposium. "Medsoft-Farma: Information and Communication Technologies in the Modern Pharmaceutical Industry"

The following guests are invited to take part in the Forum:

  • Golikova Tatyana Alekseevna, Minister of Healthcare and Social Development of the Russian Federation
  • Demidov Nikolay Valerievich, Director General of Market Research Center PHARMEXPERT
  • Dmitriev Viktor Aleksandrovich, Association of the Russian Pharmaceutical Manufactures (ARPM)
  • Efimov Dmitry Valerievich, Director General of Nizhfarm Company
  • Ivanov Sergey Olegovich, Head of the Pharmacy department of the Department of Public Health, the Government of Moscow
  • Ignatieva Nelli Valentinovna, Chief Executive of the Association of the Russian Pharmacy Chains (ARPC)
  • Kolesnikov Sergey Ivanovich, Vice-President of the Healthcare Committee, the State Duma of the Russian Federation
  • Krestinsky Yury Aleksandrovich, Director of Institute of Development of Public Health Services
  • Krupnova Irina Viktorovna, Deputy Chief of Department of Licensing and Legal Support of the Federal Service on Surveillance in Healthcare and Social Development (Roszdravnadzor)
  • Kriazhev Dmitry Dmitrievich, Editor-in-Chief of the pharmaceutical bulletin "Farmatsevtichesliy vestnik"
  • Mikhailova Diana Olegovna, Head of the Department of Development of the Pharmaceutical Market and Market of Medical Devices, Ministry of Healthcare and Social Development of the Russian Federation
  • Mladentsev Andrey Leonidovich, Chairman of the Board of Directors of Farmat Company
  • Molchanov Alexey Leonidovich, Director General of PROTEK Company
  • Nevolina Elena Viktorovna, Chief Executive Noncommercial Partnership "Pharmacies Guild"
  • Nizhegorodtsev Timofey Vitalievich, Head of the Department of Control of Social Sphere and Trade, Federal Antimonopoly Service
  • Parhomenko Dmitry Vsevolodovich, Deputy Chief of the Department of Monitoring of Implementation of the Roszdravnadzor Programs 
  • Seltsovsky Andrey Petrovich, Head of the Department of Public Health of the Government of Moscow
  • Sokolova Nina Nikolaevna, Chief of the Department of Roszdravnadzor in Nizhniy Novgorod region
  • Stebenkova Liudmila Vasilievna, Deputy of the Moscow Municipal Duma
  • Sukhinina Valentina Andreevna, Chairman of the Board of Directors of "Novaya Apteka" magazine
  • Telnova Elena Alekseevna, Acting Head of the Federal Service on Surveillance in Healthcare and Social Development
  • Feldman Oleg Petrovich, Director General of Comcon Pharma
  • Shirshov Guennady Pavlovich, Chief Executive of the Union of the Professional Pharmaceutical Organizations (UPPO)
  • Shipkov Vladimir Grigorievich, Chief Executive of Association of International Pharmaceutical Manufacturers (AIPM)
  • Shuliak Sergey Aleksandrovich, Director General of DSM Group
  • Yakovleva Tatyana Vladimirovna, Deputy of the State Duma, vice-chairman of the block of the "United Russia" party